A couple of days ago on our ride home from the grocery store my 12 year old daughter asked me if I had watched the Dove beauty patch video. I told her I had and then asked what she thought about it. She got the message. Beauty is how you see yourself. This led into a full on conversation about confidence and believing in yourself. When we got home she asked me to watch the other Dove commercials. We sat on the floor, ipad in hand, and watched the Dove beauty campaign videos together. It seems there’s a lot of controversy over the latest beauty patch ad. A campaign that prompts a young impressionable girl to talk about the power of self confidence is, I believe, positive, effective and greatly needed regardless of your age. What do you think of the ads?